MindsInSync® Announces Pedicab Promotion
The leading innovator of memory foam home solutions launches guerilla transit for Home Fashions Market Week 2012
September 6, 2012 – MindsInSync®, the global consumer goods company that invented the original memory foam bath mat, is literally gearing up for Home Fashions Market Week with the launch of a pedicab program that will shuttle retail teams to its new showroom.Starting September 10th through the 12th, MindsInSync-branded pedicabs will be cycling between major market destinations and the MindsInSync showroom at 1350 Broadway and 35th Street.
Attendees can hail the distinctive pedicabs on the street or contact MindsInSync directly at 212-228-1828 to arrange pick-up.”When we create new products for home, family and pets, our focus is on comfort and convenience. We wanted to extend that philosophy to our Market Week promotional activities, so having pedicabs available to transport retail teams to our showroom was a natural—and fun—choice,” said Jeff Kambak, Vice President of National Sales at MindsInSync.
For Home Fashions Market Week 2012, MindsInSync will be showcasing its entire collection of innovative solutions for bath, kitchen and living spaces. From memory foam rugs and pillows to ultra-absorbent towels, every MindsInSync product stands out for its innovative combination of unrivaled comfort and incredible performance.
About MindsInSync:
MindsInSync invented the original memory foam bath mat that revolutionized the bath category. Today, the company offers the most innovative selection of memory foam solutions in the marketplace. Its growing portfolio of brands includes Habitude™ for home, Aquatopia™ for families with young children and Buddy & Friends™ for pets.
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